As the company put it in today's statement: "The combination will significantly strengthen the Future Group's proposition of seeking to address the growing consumer demand for informed and value driving decisions enabled by intent-driven content.
The complementary content and price comparison offerings of the combined group will more broadly be able to address a wider range of key purchasing decisions for consumers and help them save money Yet the acquisition of GoCompare is likely to further polarise opinions among investors towards Future. ShadowFall, the hedge fund that first highlighted problems with the crashed German fintech company Wirecard published a note earlier in the year in which it highlighted the frenetic pace at which Future has been acquiring businesses and questioned the quality of some of the businesses the company has bought.
It wrote: "When we reviewed what Future has bought and respective Glassdoor reviews, we're left with the impression that Future is little more than a collection of generally low quality, often distinct and shrinking assets which carries significant execution risk He has committed not to sell any of that stake for at least six months and declared the deal a "compelling opportunity for shareholders to benefit in substantial future value creation".
That is a ringing endorsement from a man who is seen by long-term stock market investors as possessing the Midas touch and will come as some comfort to those shareholders worried at the pace of Future's expansion. Watch Live. Our privacy statement and security statement can be found in our terms and conditions. Regulatory information Gocompare.
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